Assistant Manager, Digital Onsite Operations Excellence
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About the role
Position
Assistant Manager, Digital Onsite Operations Excellence
Profile
At Sephora, beauty is about feeling seen, valued, and empowered, individually and collectively. It is connecting deeply with others, celebrating diversity and inclusivity, unlocking your potential and making a difference every day. Together, we belong to something beautiful.
Sephora SEA’s omni channel business spans over 8 countries (Australia, India, Indonesia, Malaysia, New Zealand, the Philippines, Singapore and Thailand) with 100+ stores and boasts some global flagships such as ION and Raffles City in Singapore, F88 in Kuala Lumpur and Pitt Street in Sydney. Sephora SEA is experiencing rapid growth in the region with new store openings and business channels (i.e., Click and collect and marketplace).
Assistant Manager, Digital Onsite Operations Excellence
As an Assistant Manager, Digital Onsite Operations Excellence, you will be the operational backbone and a key commercial driver of our SEAO Ecommerce team. Reporting to the Regional Manager, you will own BAU governance, the full onsite tools ecosystem, and the strategy that grows organic sales performance besides key campaign moments – working closely with local market teams and cross-functional partners across the SEAO region.
This role is for someone who brings both commercial instinct and operational rigor – you connect the dots between marketing stories, new product launches, content execution, and platform onsite performance, and you establish the systems and processes that make the team work faster and smarter over time.
You will shine here if you enjoy…
Operational Excellence and Governance
Owning BAU Operation governance across all markets — setting and enforcing operational standards, SOPs, and playbooks that ensure quality and consistency at scale
Overseeing campaign operations strategy, with the Onsite Operation Executive PIC leading day-to-day execution
Managing vendor and BPO partnerships, monitoring SLAs, and resolving escalations with speed and accountability
Driving Everyday Commerce Performance
Partnering with the Regional Managers to identify and prioritize organic sales opportunities, translating onsite data into a clear optimization roadmap that drives measurable conversion and revenue uplift
Working with local market teams to surface performance gaps, align priorities, and drive consistent execution of regional initiatives at the country level
Conducting regular performance reviews with market stakeholders – sharing findings, holding teams accountable to action plans, and tracking impact over time
CMS Ownership and Content Operation Execution
Partnering with the Content & Experience team to operationalize marketing stories and newness launches – translating brand narratives into the right onsite components, sequence and execute with precision
Implementing and maintaining the operational logic for key Contentful CMS components – homepage modules, landing pages, category pages, and product carousels
Building and owning the ways of working between Onsite and Content & Experience teams
Tools Ecosystem and Process Optimization
Owning the full onsite tools stack (Contentful CMS, CommerceTools, Contentsquare, Braze, PerfectCorp, AppsFlyer, and other gamification tools) from a technical and operational performance lens
Proactively identifying automation opportunities, workflow inefficiencies, and performance gaps across tools, and proposing solutions and workarounds to optimize
Leading knowledge transfer and upskilling across the team and markets through structured guides, playbooks, and training
Stakeholder Management
Acting as the operational interface between the Regional Onsite team and cross-functional partners including Product, Tech, CRM, Paid Media, Content, and Merchandising teams
Building strong relationships with market teams across SEA, surfacing their needs, driving adoption of regional standards, and handling escalations with clarity
Communicating process changes, tool rollouts, and operational updates proactively through clear written comms, training materials, and structured briefings
We would love to hear from you if you are/have…
5 to 7 years of experience in Ecommerce operations, digital platform management, or a closely related field
Operationally excellent – you build clean, scalable systems; SOPs and playbooks are outputs, not afterthoughts
Commercially minded – you connect operational decisions to revenue outcomes and think in terms of sales impact, not just process compliance
Tools-savvy and data-driven – comfortable in CMS platforms, promotional tools, and analytics tools (Contentsquare, CommerceTools, or similar); you learn fast and can train others
A strong stakeholder communicator – you manage up, across, and with market teams with clarity; you distill complexity into crisp written comms
Optimization-minded – never satisfied with good enough; you proactively look for gaps and act on them without being asked
Resilient and proactive – you thrive in a fast-moving, multi-market environment and follow through without needing to be chased
Here, you will find:
Community , in which authenticity is embraced, and the strength of our differences fuels our collective spirit
Culture of empowerment, learning & growth, that offers you the tools, space and opportunity to learn, innovate and lead
Work that brings fulfilment, from delighting clients every day, to inspiring our industry at large, every action makes a difference
It is in the Sephora DNA to champion a world of inspiration and inclusion where everyone can celebrate their beauty. You can be yourself, because you are what sets us apart. Join us and belong to something beautiful.
Sephora is proud to be an equal opportunity workplace for all. We do not discriminate in recruitment, hiring, training, advancement, or other employment practices. We celebrate diversity and are committed to creating and fostering an inclusive environment for all employees.
SEPHORA
MAISON
Sephora’s stores offer passionate beauty fans across the world a privileged freedom to touch and test products since 1969.
The House provides a superior selection of quality products and always keeps pace with the latest trends.
The house is built upon the exceptional talents of its beauty professionals who create a perfect environment for adventurous clients who want to experiment and learn.
With the innovative range of products in the Sephora Collection, its distinctive stores and bold commitment to new ideas, the House is always able to surprise and delight its clients.
At every touch point with its clients, in store and online, Sephora provides an unconventional approach which has made it the most loved beauty community in the world.
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