Key Account Manager

Date: Jun 22, 2026

Location: Madrid, MD, ES

Company: Suntory Global Spirits

At Suntory Global Spirits, we craft spirits of the highest quality and deliver brilliant experiences to people around the world. Suntory Global Spirits has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Suntory Global Spirits is a place where you can come Unleash your Spirit by making an impact each and every day.

What makes this a great opportunity?

The Key Account Manager (KAM) role is a strategic position within a company that is responsible for managing the relationship with the company's most important clients. The purpose of this role is to ensure the long-term success of these relationships by understanding the clients' needs and aligning them with the company's offerings.

Role Responsibilities

Identify emerging trends in the off-channel market (i.e., sales channels that are not the company's primary focus, such as online sales for a traditionally brick-and-mortar retailer) and use this information to inform the company's strategy in these areas.

Develop marketing plans and sales forecasts for the off-channel market, propose budgets, and advise management on the strategies needed to achieve sales targets.

Plan and manage the sales effort in the off-channel market, assess detailed sales reports from off-channel managers, and report results to the head of sales.

Monitor market trends in the off-channel market and advise management of changes in competition, product availability, or related matters.

Collaborate with sales promotion, training, and market research staff to plan and execute special projects and programs.

Ensure that off-channel sales activities comply with legal and ethical standards.

Be responsible for the profit and loss (P/L) of the off-channel market, with a focus on maximizing efficiency and effectiveness.

Drive Net Revenue Management (NRM), which involves strategic pricing decisions and trade investment optimization to increase profitability.

Qualifications

University Degree. Additional Master will be considered positively

+ Minimum 3-5 years of business experience with at least 3 years’ experience in off market.

Commercial awareness with previous experience in customer facing roles in an FMCG environment ideally the liquor, drink & CPG industry.

Nice to have: Fluent in English and Spanish (Written & Spoken)

While relocation, immigration, and/or tax compliance support are not guaranteed, we may offer assistance to successful candidates depending on factors such as role requirements in accordance with company guidelines.

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