Social Media Lead and Brand Advocacy (174170)

Requisition ID 174170 - Posted 06/19/2026 - Marketing - Australia - New South Wales - Sydney - Hill's Pet Nutrition - Travel - up to 10% of time - Hybrid

No Relocation Assistance Offered

Job Number #174170 - Sydney, New South Wales, Australia

Who We Are

Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name!

Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

Title: Social Media and Brand Advocacy Lead

Location: Sydney

Hill’s is on the hunt for energetic go-getters who are ready to make the world a better place for pets and people alike!

About Us: Hill’s Pet Nutrition - A Colgate-Palmolive Company

We are not just a company; we’re a global family that dreams big! We are Hill’s - an innovative growth company reimagining a healthier future for all people, their pets, and our planet. We are crafting a world where pets thrive through top-notch nutrition where their pet parents smile with glee.

Our Purpose? Transforming the lives of millions of pets through groundbreaking innovation, outstanding nutrition, and committed people.

Our culture? Built from valuing diversity, sustainability and inclusion which is rooted in our core values of being Caring, Courageous and Inclusive. Employees are rewarded by rich career development and experiences.

We pride ourselves on our work life balance, our focus on delivering high ethical standards and our dedication to developing our employees. With many local benefits such as Summer Hours, Live Better activities and Product Parcels.

Role Summary/Purpose:

As the Social Media and Brand Advocacy Lead at Hill’s Pet Nutrition, you will provide strategic and creative leadership to manage both our Consumer (Pet Parent) and Professional (Vet) social ecosystems. You will be responsible for driving brand advocacy and fulfilling Hill’s mission to transform lives by fostering deep connections within these distinct communities through innovative social strategies.

You will help develop and implement best-in-class strategies to drive customer acquisition and brand love, overseeing both paid and organic social media efforts with an external agency.

Key Responsibilities:

Strategy Development: Lead the integrated social strategy, encompassing both Always On and Agile content, across Consumer and Professional channels to ensure global consistency and brand alignment.

Ecosystem Management: Oversee and elevate brand advocacy through high-impact influencer partnerships, PR initiatives, and active engagement within professional veterinary communities.

Agency & Stakeholder Management: Drive excellence in creative and media agency partnerships while collaborating closely with internal Professional Affairs, Brand, and Customer Development teams.

Performance & Insights: Champion data-driven decision-making by utilising social listening and advanced analytics to optimize campaigns and demonstrate clear business impact.

Community & Influencers: Manage community engagement and execute influencer campaigns.

Required Qualifications:

Bachelor's Degree

3+ years of experience in Social Media or Digital Marketing with a proven track record in brand advocacy and influencer management.

Strong understanding of both Professional and Consumer social dynamics; experience in FMCG is highly preferred.

Preferred Qualifications:

Experience in FMCG a plus, or agency side on social media/digital

Our Commitment to Inclusion

Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.

Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.

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