New Business Director

Havas Group

Barcelona, ESonsitePosted Jun 16, 2026
Posting intelligenceActively listedReposted 3×, possible evergreen/ghost posting

About the role

Agency :

CA Sports

Job Description :

About CA Sports

CA Sports is one of Spain’s leading sports marketing agencies, helping brands connect with fans through sponsorship, athlete marketing, content, events, innovation and strategic consulting. As part of Havas, we combine the agility of a specialist agency with the scale and capabilities of one of the world’s largest communications groups.

We are looking for an exceptional New Business Director to lead the commercial growth of the company and help shape the next stage of our expansion.

The Role

The New Business Director will be responsible for driving the commercial growth of CA Sports through the generation, development and conversion of new business opportunities.

The primary mission of this role is to lead the entire sales process, from identifying opportunities and opening doors to negotiating and closing agreements with brands, rights holders and strategic partners.

The role will work in close collaboration with the Director of Strategy & New Business Proposals, who leads the development of strategic recommendations and commercial proposals. The New Business Director will be responsible for ensuring alignment between client needs and agency solutions while driving the sales process through to successful conversion.

This position reports directly to the CEO and forms part of the Executive Committee.

Key Responsibilities

New Business Development

Generate and qualify new business opportunities across brands, rights holders, institutions and sports properties.

Build and manage a robust pipeline of commercial opportunities.

Develop relationships with senior decision-makers including CMOs, Marketing Directors, CEOs and General Managers.

Identify and pursue strategic growth opportunities for the agency.

Create and execute action plans to achieve ambitious new business objectives.

Sales Leadership

Lead the entire sales process from prospecting to contract signature.

Conduct commercial meetings, presentations and negotiations with prospective clients.

Drive conversion of opportunities into long-term client relationships.

Achieve agreed revenue and new business targets.

Develop long-term partnerships that generate sustainable growth for the agency.

Internal Coordination

Work closely with the Director of Strategy & New Business Proposals to ensure client needs are accurately translated into compelling agency solutions.

Coordinate proposal development processes while maintaining ownership of the client relationship and commercial negotiations.

Facilitate collaboration between strategy, consulting, creative and specialist teams throughout the sales cycle.

Market Representation

Represent CA Sports at industry events, conferences and networking opportunities.

Maintain a strong presence within the sports business ecosystem.

Continuously identify emerging commercial opportunities and industry trends.

Act as a senior ambassador for the agency within the sports, marketing and business communities.

Requirements

Experience

Minimum 10 years of commercial experience within sports marketing, sponsorship, media, events, consulting or agency environments.

Proven track record of generating significant new business revenue.

Demonstrated experience managing complex sales processes involving multiple stakeholders.

Strong understanding of the sports industry ecosystem.

Experience working with senior decision-makers and C-Level executives.

Network

Extensive and active network of senior marketing and business decision-makers.

Ability to access and influence key stakeholders across brands, agencies, sports properties and institutions.

Existing portfolio of relationships capable of generating business opportunities from day one.

Skills

Exceptional relationship-building and networking abilities.

Strategic mindset combined with strong commercial execution.

Outstanding negotiation and presentation skills.

High level of autonomy and entrepreneurial spirit.

Strong business acumen and results-oriented mentality.

Ability to thrive in a fast-paced and highly dynamic environment.

Languages

Professional fluency in English and Spanish is essential.

Candidates must be fully bilingual in both languages, with the ability to lead meetings, negotiations and presentations at executive level.

Additional languages will be highly valued.

Availability

Full availability to travel nationally and internationally as required by business opportunities, client meetings, industry events and agency commitments.

What We Offer

Opportunity to join one of the most dynamic sports marketing agencies in Europe.

Direct exposure to leading global and local brands, rights holders and athletes.

Strategic role with significant impact on the future growth of the company.

Participation in the Executive Committee.

Direct reporting line to the CEO.

Competitive fixed salary.

Highly attractive performance-based bonus linked to new business generation and sales results.

Flexibility, autonomy and the opportunity to make a meaningful impact within a high-performance culture.

Additional Information

Only candidates with a proven track record of generating seven-figure annual revenues, an exceptional network of senior decision-makers and the ability to consistently open doors at C-Level will be considered.

If you are passionate about sport, commercially driven and have the network, ambition and credibility to help shape the future of sports marketing, we would love to hear from you.

Contract Type :

Permanent

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