Marketing Coordinator
Skills
About the role
Marketing Coordinator
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (PST Required)
Location: Remote (LATAM Preferred — Colombia, Mexico, Costa Rica, Brazil, Argentina)
About the Role
We’re hiring a highly organized and execution-driven Marketing Coordinator to support day-to-day executive operations, marketing execution, content coordination, and program administration.
This is a hands-on, multi-functional role for someone who thrives in structured yet entrepreneurial environments, pays close attention to detail, and takes ownership of follow-through across executive support and marketing systems.
This role is not strategic marketing leadership — it is about consistent execution, organized implementation, and ensuring that marketing, content, communication, and administrative workflows run smoothly and correctly the first time.
What You’ll OwnCore Executive & Operational Support
Support day-to-day administrative coordination
Manage calendar organization, scheduling, and communication workflows
Maintain structured project tracking sheets and ensure task follow-through
Proactively identify workflow gaps and flag operational inefficiencies
Marketing Execution & Social Media Management
Create, design, schedule, and publish content across LinkedIn, Facebook, Instagram, and community groups
Manage engagement, direct messaging, and community interaction
Track engagement metrics and maintain organized performance reporting
Assist in monitoring and setting up advertising campaigns for programs and events
Content Creation & Program Materials
Edit and produce short-form video content and graphics aligned with brand messaging
Format and organize program documents including scripts, guides, workbooks, and cheat sheets
Maintain consistency in branding and content presentation across all platforms
Email Marketing & CRM Management
Build and manage email workflows using GoHighLevel
Execute outreach campaigns and follow-ups for prospects and participants
Maintain clean CRM records and accurate pipeline tracking
Program & Membership Administration
Organize digital program materials and manage updates
Track member progress and support participant communication
Troubleshoot minor technical issues within online platforms
Research, Lead Generation & Digital Support
Conduct research to build Ideal Client Profiles and prospect lists
Support lead generation initiatives and outreach campaigns
Assist with minor website updates and account setups
Compile reports and findings to support operational and marketing decisions
Communication & Administrative Coordination
Maintain clear, professional written communication
Organize inbox management and prioritize urgent matters appropriately
Ensure documentation and shared files remain structured, organized, and accessible
What Makes You a Great Fit
You are highly organized, detail-oriented, and execution-focused
You thrive in fast-moving entrepreneurial environments
You are proactive and capable of managing multiple priorities independently
You combine operational discipline with hands-on marketing support
You are comfortable working with systems, workflows, content, and digital tools
You take ownership and consistently follow through on responsibilities
Required Experience & Skills
Proven experience in executive assistance, marketing coordination, or digital operations support
Experience supporting founders, coaches, or entrepreneurial businesses preferred
High proficiency in Google Workspace (Docs, Sheets, Drive, Calendar)
Experience using GoHighLevel CRM or similar marketing automation platforms
Proficiency with Canva and video editing tools such as Veed, OpusClips, or similar
Strong understanding of LinkedIn, Facebook, and Instagram management
Strong written English communication skills
Highly organized with strong multitasking ability in fast-paced environments
Self-motivated and capable of working independently with minimal supervision
High attention to detail and strong execution discipline
Key Metrics for Success
Consistent and timely social media content execution
Clean, organized, and up-to-date CRM and email workflows
High engagement and responsive community management
Zero missed follow-ups in lead or participant communication
Well-organized program materials and digital assets
Strong leadership confidence in operational reliability and support
What a Typical Day Looks Like
A Marketing Coordinator’s day revolves around execution, organization, and operational follow-through. You will:
Support leadership with scheduling, coordination, and administrative priorities
Create and publish social media and marketing content
Manage CRM workflows, outreach campaigns, and follow-ups
Organize digital assets, content libraries, and program materials
Track engagement metrics and maintain reporting systems
Coordinate communication across marketing, operations, and program workflows
In essence: you help keep marketing operations, communication systems, and executive workflows running smoothly and efficiently every day.
Interview Process
Initial Screening Call
Marketing & Systems-Focused Interview
Practical Task (Content or Workflow Exercise)
Final Interview
Internal Review & Approval
Offer & Onboarding
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