Business Development Manager
About the role
Sylvian Care South East London is a premium home care provider delivering high-quality domiciliary care, companionship and specialist support services across South East London and Kent.
We are committed to providing person-centred, relationship-led care that enables people to live independently and safely within their own homes. As part of our growth strategy, we are seeking an experienced Business Development Manager with established relationships and a strong reputation within the health and social care sector.
This is an opportunity for a commercially focused individual to play a key role in expanding our presence, developing referral pathways and establishing long-term strategic partnerships.
The Role
The Business Development Manager will be responsible for generating sustainable growth through the development of referral networks, healthcare partnerships and community relationships across East London, South East London and Kent.
The successful candidate will have existing contacts within health and social care and understand how to navigate both public and private markets.
Key Responsibilities:
Business Growth
Develop and implement a regional business development strategy.
Generate new care enquiries and referral opportunities.
Build a strong pipeline of prospective clients and referral partners.
Identify opportunities for growth within private pay, NHS and local authority markets.
Represent the organisation at networking events, conferences and community forums.
Healthcare & Community Partnerships
Develop relationships with:
Hospital discharge teams
Integrated Care Boards (ICBs)
GP practices
Community nursing teams
Social workers
Care coordinators
Continuing Healthcare teams
Voluntary sector organisations
Housing associations
Local community groups
Establish referral pathways and partnership agreements.
Promote the organisation's services to healthcare professionals and community stakeholders.
Market Development
Maintain awareness of local health and social care developments.
Identify commissioning opportunities and market trends.
Conduct competitor analysis and recommend growth initiatives.
Support the launch of new services and service expansion opportunities.
Relationship Management
Act as an ambassador for the organisation.
Maintain regular contact with referral partners and key stakeholders.
Develop strategic relationships that generate sustainable business growth.
Ensure excellent customer experience from initial enquiry through to service commencement.
Reporting & Performance
Maintain accurate CRM records.
Track referral sources and conversion rates.
Produce regular business development reports.
Work closely with operational teams to ensure service capacity aligns with growth plans.
Essential Requirements
Minimum 3 years' business development experience within Health & Social Care.
Proven experience in generating referrals and business growth.
Strong knowledge of domiciliary care, community healthcare or adult social care.
Existing professional network across East London, South East London and/or Kent.
Experience working with NHS and community-based stakeholders.
Excellent communication and relationship-building skills.
Desirable Experience
Existing relationships within:
NHS Trusts
ICBs
Hospital discharge services
GP networks
Social care teams
Private healthcare providers
Experience within domiciliary care or home care services.
Understanding of CQC regulations and adult social care legislation.
Experience working with private-pay client acquisition.
Full UK driving licence and access to a vehicle.
Personal Attributes
We are looking for someone who:
Is proactive and commercially driven.
Can work independently and deliver results.
Has credibility within the health and social care sector.
Is confident engaging with senior stakeholders.
Builds trust quickly and maintains long-term professional relationships.
Shares our commitment to delivering exceptional care.
What We Offer
Competitive salary.
Performance-based bonus scheme.
Mileage allowance.
Flexible working arrangements.
Opportunity to influence the growth of a rapidly expanding organisation.
Ongoing professional development.
Genuine opportunity for career progression into senior leadership.
Success Measures
Within the first 12 months, the successful candidate will be expected to:
Establish a strong referral network across East London, South East London and Kent.
Deliver agreed enquiry and conversion targets.
Increase private-pay and partnership-generated referrals.
Build strategic relationships with key healthcare stakeholders.
Support the sustainable growth of the organisation across the region.
Pay: £35,000.00-£40,000.00 per year
Benefits:
Company events
Company pension
Free parking
Gym membership
Sick pay
Work from home
Work Location: Hybrid remote in London E15
Compensation
This Sales role pays $35k-$40k/yr. Within typical range for sales roles in United Kingdom.
Questions about this role
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