Business Development Manager

Sylvian Care

UKhybrid$35k-$40k/yrPosted Jun 11, 2026

About the role

Sylvian Care South East London is a premium home care provider delivering high-quality domiciliary care, companionship and specialist support services across South East London and Kent.

We are committed to providing person-centred, relationship-led care that enables people to live independently and safely within their own homes. As part of our growth strategy, we are seeking an experienced Business Development Manager with established relationships and a strong reputation within the health and social care sector.

This is an opportunity for a commercially focused individual to play a key role in expanding our presence, developing referral pathways and establishing long-term strategic partnerships.

The Role

The Business Development Manager will be responsible for generating sustainable growth through the development of referral networks, healthcare partnerships and community relationships across East London, South East London and Kent.

The successful candidate will have existing contacts within health and social care and understand how to navigate both public and private markets.

Key Responsibilities:

Business Growth

Develop and implement a regional business development strategy.

Generate new care enquiries and referral opportunities.

Build a strong pipeline of prospective clients and referral partners.

Identify opportunities for growth within private pay, NHS and local authority markets.

Represent the organisation at networking events, conferences and community forums.

Healthcare & Community Partnerships

Develop relationships with:

Hospital discharge teams

Integrated Care Boards (ICBs)

GP practices

Community nursing teams

Social workers

Care coordinators

Continuing Healthcare teams

Voluntary sector organisations

Housing associations

Local community groups

Establish referral pathways and partnership agreements.

Promote the organisation's services to healthcare professionals and community stakeholders.

Market Development

Maintain awareness of local health and social care developments.

Identify commissioning opportunities and market trends.

Conduct competitor analysis and recommend growth initiatives.

Support the launch of new services and service expansion opportunities.

Relationship Management

Act as an ambassador for the organisation.

Maintain regular contact with referral partners and key stakeholders.

Develop strategic relationships that generate sustainable business growth.

Ensure excellent customer experience from initial enquiry through to service commencement.

Reporting & Performance

Maintain accurate CRM records.

Track referral sources and conversion rates.

Produce regular business development reports.

Work closely with operational teams to ensure service capacity aligns with growth plans.

Essential Requirements

Minimum 3 years' business development experience within Health & Social Care.

Proven experience in generating referrals and business growth.

Strong knowledge of domiciliary care, community healthcare or adult social care.

Existing professional network across East London, South East London and/or Kent.

Experience working with NHS and community-based stakeholders.

Excellent communication and relationship-building skills.

Desirable Experience

Existing relationships within:

NHS Trusts

ICBs

Hospital discharge services

GP networks

Social care teams

Private healthcare providers

Experience within domiciliary care or home care services.

Understanding of CQC regulations and adult social care legislation.

Experience working with private-pay client acquisition.

Full UK driving licence and access to a vehicle.

Personal Attributes

We are looking for someone who:

Is proactive and commercially driven.

Can work independently and deliver results.

Has credibility within the health and social care sector.

Is confident engaging with senior stakeholders.

Builds trust quickly and maintains long-term professional relationships.

Shares our commitment to delivering exceptional care.

What We Offer

Competitive salary.

Performance-based bonus scheme.

Mileage allowance.

Flexible working arrangements.

Opportunity to influence the growth of a rapidly expanding organisation.

Ongoing professional development.

Genuine opportunity for career progression into senior leadership.

Success Measures

Within the first 12 months, the successful candidate will be expected to:

Establish a strong referral network across East London, South East London and Kent.

Deliver agreed enquiry and conversion targets.

Increase private-pay and partnership-generated referrals.

Build strategic relationships with key healthcare stakeholders.

Support the sustainable growth of the organisation across the region.

Pay: £35,000.00-£40,000.00 per year

Benefits:

Company events

Company pension

Free parking

Gym membership

Sick pay

Work from home

Work Location: Hybrid remote in London E15

Compensation

This Sales role pays $35k-$40k/yr. Within typical range for sales roles in United Kingdom.

Questions about this role

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