Sales Development Representative

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Role: Sales Development Representative.

Experience: 3+ Years.

Location: Bangalore.

About MarketStar:

In everything we do, we believe in creating growth, for our clients, our employees, and our community. For the past 35+ years, we have been generating revenue for the most innovative tech companies across the globe through our outsourced B2B demand, sales, customer success, and revenue operations solutions. We are passionate about cultivating career advancements for our people, and support them through mentorship, leadership, and career-development programs. We provide service and support to our communities through the MarketStar Foundation.

Our exceptional team is the cornerstone of MarketStar's accomplishments. We are proud of our award-winning workplace culture and to be named a top employer in our industry. These achievements are a testament to our six core values, embraced by our 3,000+ employees worldwide. From our headquarters in Utah, USA, to our global offices in India, Ireland, Bulgaria, Mexico, the Philippines, and Australia, we all work together to drive innovation and success.

We are excited to have you apply to join our MarketStar team and can’t wait to discuss how we can help you find growth!

Job Description:

We are seeking a highly driven and results-oriented Sales Development Representative (SDR) to take end-to-end ownership of the early sales cycle within a fast-paced AdTech environment - from prospecting and outreach to qualification and seamless handoff of opportunities.

This role goes beyond traditional SDR responsibilities, requiring strong business acumen to engage with SMB advertisers, consultative engagement skills, and close collaboration with client partner teams to ensure efficient pipeline progression and revenue impact.

KEY RESPONSIBILITIES:

Lead Prospecting & Data Enrichment.

Identify and research target accounts aligned to defined ICP and segmentation strategy.

Build and maintain a high-quality pipeline through proactive prospecting across multiple channels.

Enrich lead data using tools and insights to ensure accuracy and relevance.

Outreach & Engagement

Execute multi-channel outreach strategies (email, phone, LinkedIn, etc.)

Personalize messaging based on account insights, industry trends, and buyer persona.

Drive meaningful engagement and secure discovery conversations.

Discovery & Qualification

Conduct consultative discovery conversations to understand business needs and challenges.

Qualify opportunities using structured frameworks (e.g., MEDDICC, BANT).

Identify high-intent, high-value opportunities for progression.

Opportunity Handover & Pipeline Management

Ensure seamless handoff of qualified opportunities to the client partner / Account Executive team.

Provide detailed context, insights, and next steps to enable effective follow-through.

Actively track and follow up to ensure pipeline momentum and stage progression.

Maintain accurate pipeline tracking and updates in CRM systems.

Cross-Functional Collaboration

Work closely with client partner teams to ensure smooth progression of opportunities through sales stages.

Coordinate on follow-ups, next steps, and deal progression.

Share feedback and insights to refine targeting, messaging, and qualification strategies.

Performance & Reporting

Consistently meet or exceed KPIs across pipeline generation, meetings, and qualified opportunities.

Analyze performance trends and identify areas for improvement.

Contribute to ongoing optimization of outreach and engagement strategies.

Qualifications:

Bachelor's degree in any discipline.

2+ years of INTERNATIONAL working experience in sales development roles, both email and voice for an International logo/program.

Min.1 year in international SDR, BDR, or inside sales roles (B2B/SaaS preferred)

Familiarity with structured qualification methodologies (BANT, MEDDICC, etc.)

Exposure to global markets (SMB / Mid-market segments preferred)

Must have skills:

Strong communication and interpersonal skills.

Ability to conduct consultative, insight-led conversations.

High level of ownership and accountability.

Data-driven mindset with attention to detail.

Ability to operate in a fast-paced, target-driven environment.

Strong collaboration and stakeholder management skills.

Calendar & email response Hygiene.

MSO & GSuite experience.

What’s in it for you?

We are a rapidly growing organization with opportunities across the globe.

We believe in continuous learning and encourage our teams to do so through training programs that are catered to personal and professional development.

We are a people-first organization with policies and processes that help you bring the best version of yourself into work.

Note: This job description is intended to convey information essential to understanding the scope of the position and is not an exhaustive list of skills, efforts, duties, responsibilities, or working conditions associated with it. Responsibilities may change over time to accommodate business needs.