Appointment Setter - (Legal Services)

Appointment Setter – Legal Services (SDR / BDR) – Remote

Outbound Outreach | CRM | Sales Development | U.S. Hours

Position Type: Full-Time, Remote

Working Hours: U.S. Business Hours

About the Role

We’re hiring for our client, a growing U.S.-based company, seeking a highly motivated Appointment Setter to engage attorneys and law firms, qualify interest, and schedule high-quality discovery calls for the sales team.

This is a high-impact sales development role focused on:

Starting conversations with legal professionals

Building relationships with decision-makers

Handling objections confidently

Following up consistently over time

Turning outreach into booked meetings

If you are persistent, organized, confident on calls, and comfortable speaking with professionals and decision-makers, this role offers direct impact on pipeline growth and revenue generation.

What You’ll OwnLead Outreach & Prospect Engagement

Conduct inbound and outbound outreach to attorneys and law firms

Introduce services and initiate meaningful conversations

Ask targeted questions to:

Understand business needs

Qualify interest

Navigate gatekeepers and connect with decision-makers

Build rapport with professional, high-value prospects

Maintain consistent outreach activity across calls, emails, and LinkedIn

Appointment Setting

Schedule qualified discovery calls for the sales team

Ensure prospects are:

Properly informed

Prepared for meetings

Coordinate calendars and scheduling availability

Maintain clear communication regarding next steps and follow-ups

Follow-Up & Lead Nurturing

Execute structured follow-up sequences

Keep prospects engaged across longer sales cycles

Handle objections professionally and confidently

Continue outreach until:

A meeting is booked, or

A clear decision is reached

Maintain strong persistence without losing professionalism

CRM & Pipeline Management

Maintain accurate records within CRM systems such as:

HubSpot

Salesforce

Track:

Outreach activity

Lead status

Appointments booked

Follow-up progress

Ensure all communication and activity is fully documented

Maintain clean and organized pipeline data

What Success Looks Like

Consistent flow of qualified booked meetings

Strong follow-up discipline with no missed opportunities

High appointment show-up rates

Organized and reliable CRM records

Positive feedback from the sales team regarding lead quality

What Makes You a Strong Fit

You are a confident communicator across phone, email, and LinkedIn

You are persistent and resilient in outbound outreach

You are comfortable speaking with attorneys and professionals

You stay organized while managing multiple conversations and follow-ups

You are self-motivated and capable of working independently

You handle objections calmly and professionally

Requirements (Must-Have)Experience

Experience in:

Appointment Setting

SDR / BDR roles

Sales Development

Outbound lead generation

Strong outbound outreach and follow-up experience

Skills

Excellent verbal and written English communication skills

Confidence handling objections and pushback

Experience using:

HubSpot

Salesforce

Calendly

Google Calendar

Strong organization and multitasking abilities

Reliable internet connection and professional remote work setup

Nice to Have

Experience working with:

Law firms

Attorneys

Professional services companies

Agency or marketing-services outreach experience

Experience with high-value or consultative sales

Proven ability to navigate gatekeepers effectively

Tools You’ll Use

HubSpot / Salesforce

Calendly / Google Calendar

Email and calling platforms

Outreach and prospecting tools

What a Typical Day Looks Like

Conduct outbound outreach to attorneys and legal professionals

Engage and qualify prospects

Handle objections and answer questions

Follow up consistently with active leads

Schedule discovery calls for the sales team

Update CRM systems and track pipeline activity

In short: you turn conversations into qualified meetings that drive pipeline growth and revenue opportunities.

Key Metrics (KPIs)

Appointments booked (weekly/monthly)

Outreach activity volume (calls, emails, follow-ups)

Appointment show-up rate (target: 70–80%+)

Prospect engagement rates

CRM accuracy and activity logging

Interview Process

Initial Phone Screen

Video Interview with Pavago Recruiter

Practical Assessment (Call Roleplay / Objection Handling)

Client Interview

Offer & Onboarding

If you’re a driven communicator who knows how to turn conversations into booked meetings and maintain strong follow-up discipline, this role puts you at the center of pipeline growth and business development.

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