Digital & Web Designer
Skills
About the role
We are a premium outdoor living brand and we are looking for a talented Digital & Web Designer to lead the visual direction of our digital presence and help elevate the customer experience across every touchpoint.
This role is ideal for a designer who understands luxury, clean design, and marketing performance. You will not only make things look beautiful. Your focus will be on strong creative execution, brand consistency, and thoughtful digital design.
KEY RESPONSIBILITIES
Website Design & Optimization
The website will be your highest priority. You will continuously review our website to identify opportunities to improve the customer journey, page clarity, visual flow, and lead generation.
Responsibilities include:
Designing modern, high-end layouts for new website pages and landing pages
Creating visual concepts for new pages, features, and updates
Improving the overall user experience across desktop and mobile
Making design recommendations based on customer behavior, performance, and brand positioning
Paid Ad Creative & Lead Generation
You will design visual assets for Google, display, and paid social campaigns with a strong focus on performance and brand quality.
Responsibilities include:
Creating high-converting ad graphics for digital campaigns
Developing strong visual hooks, headlines, and creative concepts
Collaborating with the marketing team to align ad creative with campaign goals
Reviewing performance results and updating designs based on what is working
Maintaining a premium and consistent brand image across all campaigns
Email Newsletters
You will design and build polished, mobile-friendly email newsletters using Beefree and keeping brand consistency across B2B, B2C, and company communications
Presentations & Print Materials
As needed, you will support the team with premium presentations and occasional print materials.
Responsibilities include:
Designing sales decks and corporate presentations in Canva (or AfterEffect)
Supporting occasional print projects such as brochures & event materials
Using Adobe InDesign and Illustrator for print or more advanced layout needs
Required Experience
The ideal candidate will bring:
Strong experience in web design, landing page design, and UX/UI design
Expert-level skills in Figma, Adobe XD, or similar design tools
A strong portfolio showing clean, modern, premium, or luxury-focused design work
Experience designing digital ads, landing pages, or campaigns that support lead generation
Ability to think beyond visuals and understand how design impacts customer behavior
Proficiency with Canva for presentations and marketing materials
Experience with Beefree, or the ability to quickly learn it
Strong attention to detail, layout, spacing, typography, and brand consistency
This is a great opportunity for a designer who wants to have a real impact inside a growing company.
Please include a portfolio with your application. Applications without a portfolio may not be considered.
Pay: $70,000.00 - $85,000.00 per year
Benefits:
401(k)
Health insurance
Paid time off
Application Question(s):
Do you have experience designing paid social ads, Google display ads, or digital campaign visuals?
Have you designed for a luxury, premium, architecture, home improvement, real estate, hospitality, or design-focused brand before?
Work Location: In person
Compensation
This Other role pays $70k-$85k/yr. Within typical range for other roles in United States.
Questions about this role
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