Associate Product Manager (Adtech)
Skills
About the role
Role: Product Management
Level: Associate Product Manager
Location: Gurugram
Reporting to: VP - Product Management
About The Function
The Adtech team at MakeMyTrip monetizes its users largely through Marketplace and Impact advertisements. MMT’s premium audiences are in demand for most of the advertisers and we help the advertisers reach the right target audience at the right place and at the right time through the right messaging. Adtech is one of the fastest growing businesses inside MMT and have all the ingredients to be one of the significant contributors to our bottom line.
About The Role
As an Associate Product Manager, you will have the opportunity to work on impactful product-related projects and gain hands-on experience in product management within a dynamic and innovative environment while collaborating with some of the brightest minds in the industry.
What You'll Be Doing
Own and execute specific product modules/features within the AdTech ecosystem (campaign setup, targeting, delivery systems, Adserver, reporting, etc.)
Break down ambiguous business problems into structured product solutions with clear hypotheses and trade-offs
Work closely with engineering to understand system architecture, APIs, data flows, and constraints, and deliver scalable, high-quality solutions
Analyze campaign performance, funnels, and user behaviour to identify optimization opportunities
Drive experimentation (A/B testing) to improve CTR, conversion rates, and revenue outcomes
Leverage GenAI to improve advertiser workflows (creative generation, targeting recommendations, campaign optimization insights) and internal product efficiency
Drive data-driven experimentation to refine AI/ML-based ad ranking systems and maximize CTR, conversion rates, and revenue
Qualification & Experience
MBA with an engineering background from reputed/premiere institutes only
1–2 years of experience in product management or related roles in a consumer-facing, tech-enabled company (preferably e-commerce/marketplace)
Strong analytical and problem-solving skills with a structured approach
Solid understanding of technology fundamentals (APIs, data systems, experimentation, basic system design)
Basic understanding of digital advertising / AdTech ecosystem is a plus
Key Success Factors For The Role
Strong problem-solving mindset: Ability to break down complex, ambiguous problems into actionable solutions
Technical understanding: Comfortable working with engineering teams, understanding system design, data flows, and constraints
Ownership mindset: Takes end-to-end responsibility of features and delivers with minimal supervision
Data-driven decision making: Uses metrics, experimentation, and analysis to guide product choices
Questions about this role
How do I apply to this Associate Product Manager (Adtech) role at MakeMyTrip?
Click "Apply with AI Applyd" above. We auto-fill the application from your resume and answer screening questions in seconds. No copy and paste, no juggling tabs.
What's the typical salary for Product Manager in India?
Compensation for Product Manager roles in India varies widely by seniority, employer size, and remote vs onsite arrangement. Check the salary range on this listing when published, or browse our Product Manager hub for India medians across recent openings.
How fast does AI Applyd auto-apply?
Most applications complete in under 90 seconds. You can track the status in your dashboard and watch the screenshot proof land the moment the application submits.
What ATS does MakeMyTrip use?
AI Applyd supports Greenhouse, Lever, Ashby, Workday, iCIMS, SmartRecruiters, LinkedIn Easy Apply, and most other ATS platforms. If we can submit through the platform, we do.
Want AI Applyd to auto-apply to roles like this?
We tailor your resume per posting, fill the forms, and track replies for you.