Sales & Marketing Manager (Hospitality Industry)
About the role
The Old Quarter Group is one of Ireland's most innovative and award-winning hospitality businesses, operating a collection of successful venues including The Old Quarter Pub & Townhouse, Fordes Courtyard, and The Top House Pub & Kitchen. Our commitment to excellence has been recognised through numerous industry and employer awards, including Great Place to Work Ireland 2025, Best Place to Work (Chamber Ireland Awards 2026), Innovative Pub of the Year 2025, and multiple Irish Pub Awards for Digital Innovation.
As we continue to and evolve, we are seeking a driven and commercially minded Sales & Marketing Manager with a strong background in hospitality, combined with proven success in sales, business development, and customer acquisition. This role will report directly to the owner while working closely with our in-house Graphic Designer and Photographer to develop engaging content, promotional campaigns, digital advertising across all venues.
Key Responsibilities
Sales & Marketing Strategy
Develop and execute integrated sales and marketing strategies aligned with business objectives and revenue targets.
Lead annual marketing plans and promotional calendars across all venues.
Manage and optimize campaigns across social media, Google Ads, SEO, email marketing, and paid advertising platforms.
Monitor industry trends, customer behaviour, and competitor activity to ensure the business remains competitive and innovative.
Sales Development & Revenue Growth
Develop strategies to increase venue bookings, private events, group reservations, and corporate hospitality business.
Collaborate closely with venue managers and event teams to maximize revenue opportunities across all departments.
Create promotional packages and seasonal offers that increase customer spend and occupancy.
Corporate Partnerships & Business Networking
Identify, develop, and maintain relationships with corporate clients, local businesses, tourism partners, and industry stakeholders.
Actively network within the local business community to generate new sales opportunities.
Develop targeted campaigns aimed at securing corporate events, functions, and group bookings.
Analytics & Performance Management
Monitor campaign performance, optimizing for open rates, click-through rates, and revenue generation.
Produce regular reports on campaign effectiveness, ROI, lead generation, bookings, customer acquisition, and digital engagement.
Conduct competitor and market analysis to identify opportunities, trends, and areas for growth.
Customer Engagement & Online Reputation
Build and engage online communities through social media platforms and digital channels.
Respond professionally to customer reviews, feedback, and online enquiries.
Develop interactive campaigns, competitions, and promotional activities that increase engagement and customer loyalty.
Skills & Experience
Bachelor's degree in Marketing, Business, Hospitality Management, Communications, or a related field.
Minimum 2 years' experience in a digital marketing, sales, or commercial marketing role. Preferably within the Hospitality Industry.
Strong sales and marketing development skills with a proven track record of generating revenue and securing new business opportunities.
Experience managing Advertising Campaigns, SEO, Google Analytics, Meta Business Suite, Email Marketing, and Website content.
Excellent communication, presentation, and relationship-building skills.
Ability to manage multiple projects and work effectively in a fast-paced environment.
Full driving licence (preferred).
What We Offer
Competitive salary.
Staff discounts on food and beverages.
Opportunities for professional development and career progression.
A collaborative, dynamic, and supportive working environment.
The opportunity to make a significant impact on the growth and success of a leading hospitality business.
Pay: €28,000.00-€44,000.00 per year
Benefits:
Bike to work scheme
Company events
Employee discount
Flexitime
Work Location: In person
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