Social Media Manager
About the role
Own and manage organic socials for an iconic Australian E-Commerce Food Business.
We’re looking for a Social Media Manager (reporting to the Head of Marketing) to take ownership of the organic social presence across three iconic Australian brands; Maggie Beer, The Hamper Emporium and Gifts Australia.
From owning & delivering the social strategy, through to managing content calendars across 3x brands, you’ll have the freedom to bring fresh ideas to life and see your impact in real time.
If you love managing iconic brands, following trends, building communities and turning ideas into engagement – this role gives you the chance to make your mark.
Why You'll Love This Role
Own & manage the social presence for former Australian of the Year and Food Icon Maggie Beer
Own and shape social strategy from idea to execution
Work collaboratively alongside a highly driven e-commerce Marketing Team
Creative freedom to test new content, trends and ideas
Work across three premium brands with distinct personalities
Create content people genuinely engage with - food, gifting and lifestyle
Hybrid working environment with interstate travel opportunities
Staff discounts across our brands, volunteer day, free flu shots, healthy snacks, EAP and more
What You'll Be Doing
Social Planning & Growth
Build and manage monthly content calendars
Drive engagement through campaigns, UGC and creative initiatives
Identify trends, new formats and audience growth opportunities
Community & Brand Engagement
Build engaged communities through competitions, comments, messages and interactions
Monitor performance and identify insights that drive growth
Continuously test and refine content to improve reach and engagement
Influencers & Partnerships
Identify and collaborate with creators and influencers who are brand aligned
Support influencer activity across multiple brands
Partner with Marketing and Product teams to bring campaigns to life
Content Creation & Storytelling
Ability to create engaging mobile-first content (reels, stories, shorts & trend-led videos) as required
Turn ideas into social-first content that feels native to each platform
About You
You likely have 2–4+ years of experience managing social media across multiple brands or accounts. More importantly, you:
Are confident creating & editing mobile first content.
Know Instagram, Facebook, TikTok, inside out, and keep a close eye on what's emerging
Understand what drives performance, not just what looks good
Are comfortable with analytics and translating data into better content decisions
Can switch fluently between different brand personalities and tones
Have managed content calendars across multiple accounts simultaneously
Bring ideas and initiative - you don't wait to be told what to create
The Brands You'll Help Bring To Life
Maggie Beer – recipes, food storytelling, product moments and longer-form content
The Hamper Emporium – gifting inspiration, unboxings and seasonal campaigns
Gifts Australia – gift guides, personalisation and content that solves gifting challenges
If you're looking for a role where you can create, experiment and have genuine ownership over social content, we'd love to hear from you.
Application Question(s):
What are your salary expectations?
Do you have experience shooting food?
Work Authorisation:
Australia (Required)
Work Location: Hybrid remote in Sydney NSW
Questions about this role
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