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Social Media Manager

MAGGIE BEER PRODUCTS

AUhybridPosted Jun 2, 2026

About the role

Own and manage organic socials for an iconic Australian E-Commerce Food Business.

We’re looking for a Social Media Manager (reporting to the Head of Marketing) to take ownership of the organic social presence across three iconic Australian brands; Maggie Beer, The Hamper Emporium and Gifts Australia.

From owning & delivering the social strategy, through to managing content calendars across 3x brands, you’ll have the freedom to bring fresh ideas to life and see your impact in real time.

If you love managing iconic brands, following trends, building communities and turning ideas into engagement – this role gives you the chance to make your mark.

Why You'll Love This Role

Own & manage the social presence for former Australian of the Year and Food Icon Maggie Beer

Own and shape social strategy from idea to execution

Work collaboratively alongside a highly driven e-commerce Marketing Team

Creative freedom to test new content, trends and ideas

Work across three premium brands with distinct personalities

Create content people genuinely engage with - food, gifting and lifestyle

Hybrid working environment with interstate travel opportunities

Staff discounts across our brands, volunteer day, free flu shots, healthy snacks, EAP and more

What You'll Be Doing

Social Planning & Growth

Build and manage monthly content calendars

Drive engagement through campaigns, UGC and creative initiatives

Identify trends, new formats and audience growth opportunities

Community & Brand Engagement

Build engaged communities through competitions, comments, messages and interactions

Monitor performance and identify insights that drive growth

Continuously test and refine content to improve reach and engagement

Influencers & Partnerships

Identify and collaborate with creators and influencers who are brand aligned

Support influencer activity across multiple brands

Partner with Marketing and Product teams to bring campaigns to life

Content Creation & Storytelling

Ability to create engaging mobile-first content (reels, stories, shorts & trend-led videos) as required

Turn ideas into social-first content that feels native to each platform

About You

You likely have 2–4+ years of experience managing social media across multiple brands or accounts. More importantly, you:

Are confident creating & editing mobile first content.

Know Instagram, Facebook, TikTok, inside out, and keep a close eye on what's emerging

Understand what drives performance, not just what looks good

Are comfortable with analytics and translating data into better content decisions

Can switch fluently between different brand personalities and tones

Have managed content calendars across multiple accounts simultaneously

Bring ideas and initiative - you don't wait to be told what to create

The Brands You'll Help Bring To Life

Maggie Beer – recipes, food storytelling, product moments and longer-form content

The Hamper Emporium – gifting inspiration, unboxings and seasonal campaigns

Gifts Australia – gift guides, personalisation and content that solves gifting challenges

If you're looking for a role where you can create, experiment and have genuine ownership over social content, we'd love to hear from you.

Application Question(s):

What are your salary expectations?

Do you have experience shooting food?

Work Authorisation:

Australia (Required)

Work Location: Hybrid remote in Sydney NSW

Questions about this role

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