Sales Manager

Sales Manager – Lead Growth & Build a Winning Team

Santa Rosa, CA

Auto-Chlor System is looking for a driven Sales Manager to lead our Santa Rosa market. If you thrive in a competitive environment, enjoy developing high-performing sales teams, and are motivated by achieving aggressive growth goals, this is your opportunity to make a major impact.

Since 1938, Auto-Chlor has been a national leader serving the restaurant and hospitality industries with innovative dishwashing equipment, sanitation systems, and cleaning solutions. Our reputation is built on exceptional customer service and reliable products—and we’re looking for a Sales Manager who can help drive our next phase of growth.

Pay Range

$90,000 - $100,000 or more per year of total compensation.

What You’ll Do

As Sales Manager, you’ll lead and develop a team of sales and service professionals while driving revenue growth and strengthening customer relationships across the Santa Rosa market.

Key Responsibilities Include

Lead, coach, and motivate a sales-driven team to achieve and exceed performance goals

Drive double-digit revenue growth through strategic sales execution and market expansion

Deliver our promise of High-Quality Service (HQS) by building strong partnerships with customers

Monitor sales performance, key metrics, and market opportunities to maximize results

Partner with operations and service teams to ensure a seamless customer experience

Maintain accountability for sales results, growth initiatives, and key performance indicators

Lead by example with integrity, professionalism, and a strong work ethic

What We’re Looking For

We’re seeking a motivated leader who combines strong sales instincts with the ability to inspire and develop others.

Qualifications Include

Leadership experience in B2B or outside sales environments (service or distribution industry preferred)

Proven success achieving year-over-year sales growth

Experience managing sales performance and driving aggressive growth targets

Strong communication and leadership skills

Ability to coach, motivate, and develop a sales team

Strong mechanical aptitude and problem-solving ability

Valid driver’s license (role includes travel within the territory)

Successful completion of pre-employment screening

What Makes Someone Successful Here

Our top performers share a few key traits:

Highly competitive and results-driven

Strong leadership presence and ability to influence others

Entrepreneurial mindset with a growth mentality

High energy and a sense of urgency

Excellent organization and follow-through

Persistence, positivity, and a desire to keep improving

What You’ll Get

Competitive pay at $27.50 per hour + commission and overtime opportunities

Opportunity to lead growth within a stable, privately held national company

Career advancement opportunities within a growing organization

About Auto-Chlor

Auto-Chlor System has been a trusted partner to restaurants and hospitality businesses for more than seven decades. As the largest privately held company in our industry, we provide commercial dishwashing equipment, sanitation systems, and cleaning solutions that help businesses operate safely and efficiently.

Our mission is simple: deliver high-quality service to every customer. We believe in working with urgency, developing our people, and continuously growing our business.

Ready to lead a team, grow a market, and build a long-term career with a company that values results? Apply today to join the Auto-Chlor team.