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Intern Trade Marketing & Marketing Activation

PUMA Group

Utrecht, NLonsitePosted Jun 3, 2026

About the role

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and BE YOU to let our individual talent and experience shine. Applying for a job at PUMA is easy and all genders are welcome. Simply click APPLY ONLINE and follow the steps to upload your application.

YOUR MISSION:

Support the planning and execution of PUMA marketing campaigns and activations (lifestyle, teamsport, run and train (HYROX)), including tracking campaign performance across influencer, PR, social and event activities

Assist in the organization and execution of events, in-store activations and product launches, and support order follow-ups for retailers, influencers and artists

Contribute to influencer and creator marketing activities (research, coordination, product seeding) and support PR activities, including press sample management, reporting, and handling press and customer inquiries

Coordinate with PR agencies, retailers, customers and internal stakeholders

Assist in the localization and execution of social media content in line with brand guidelines, and support the preparation of presentations, marketing materials and sell-in meetings

Provide general support to the marketing department and actively contribute to a wide range of projects and day-to-day operations within the Central Cluster marketing team

YOUR TALENT:

Enthusiastic, proactive and flexible; driven, stress-resistant and able to manage multiple tasks under time pressure

Service-oriented and representative; takes initiative and responsibility

Affinity with lifestyle and sports

Valid category B driving license

Proficient in Dutch and English

3rd or 4th year HBO or WO student (working internship)

If you are a flexible, open-minded, and dedicated individual, PUMA offers exciting opportunities within our dynamic and hardworking team. Several of our colleagues have successfully transitioned into full-time roles after completing their internships. Alongside a strong focus on performance, we value team spirit and an active lifestyle. We regularly come together for sports activities, such as group runs or participating in HYROX events. Ready for the challenge?! In addition, we offer an internship allowance. The internship duration is approximately 6 months (40 hours per week), starting in September 2026. The exact start date can be arranged individually. You will be based at our modern PUMA hub in the centre of Utrecht.

PUMA supports over 21,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

Questions about this role

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