Marketing Manager ( Online )

Key Responsibilities:

Develop and implement comprehensive marketing strategies for each baby brand in the portfolio, aligned with business goals and market trends.

Conduct market research to identify consumer needs, preferences, and trends, and provide insights to inform marketing initiatives.

Collaborate with cross-functional teams, including sales, product development, and customer service, to ensure cohesive messaging and branding.

Manage the creation of marketing materials, including brochures, social media content, email campaigns, and website updates.

Oversee digital marketing efforts, including SEO/SEM, social media advertising, and email marketing campaigns, to increase online visibility and drive traffic.

Analyse marketing campaign performance metrics and prepare regular reports to assess effectiveness and ROI.

Develop and oversee the marketing budget, ensuring efficient allocation of resources and monitoring expenditures.

Build relationships with external partners, suppliers, and influencers to enhance brand presence and reach.

Stay current on industry trends, competitor activities, and emerging technologies to identify new opportunities for growth.

Qualifications:

Bachelor’s degree in Marketing, Business Administration, or a related field; MBA is a plus.

5+ years of experience in marketing, with a focus on consumer goods or baby products preferred.

Proven track record of developing and executing successful marketing campaigns.

Strong analytical skills and experience using data to drive marketing decisions.

Excellent communication and interpersonal skills, with the ability to collaborate with various teams and stakeholders.

Proficiency in digital marketing tools and platforms (e.g., Google Analytics, social media advertising, email marketing).

Creative thinking with a passion for the baby product industry and understanding of parenting trends.

Contact - 9910965244 ( WhatsApp )

Thanks

Pay: ₹60,000.00 - ₹70,000.00 per month

Benefits:

Flexible schedule

Health insurance

Life insurance

Provident Fund

Application Question(s):

Consumer Goods / Maternity Products

Immediate Joiner

Experience:

Marketing Strategies: 5 years (Preferred)

Market research: 5 years (Preferred)

cross-functional teams: 4 years (Preferred)

Oversee digital marketing: 5 years (Preferred)

Performance Metrics : 5 years (Preferred)

Marketing & Budget: 5 years (Preferred)

Google Analytics, social media advertising: 5 years (Preferred)

Work Location: In person