GTM AI Enablement Lead

Why Join Sensi.AI

Sensi.AI is transforming the world of home care through agentic AI, and we're just getting started. As a hyper-growth startup, every team member has the opportunity to make a real impact on people's lives while working as part of a global, collaborative team in a flexible hybrid environment. This role follows a hybrid model for Austin-based employees and remote work for candidates outside

About The Role

We're looking for a GTM AI Enablement Lead to help accelerate the next chapter of Sensi.AI's go to market evolution.

Sensi has built a strong and growing GTM organization spanning Product, Marketing, Sales, Customer Success, and Clinical teams. As we continue to scale, we're investing in AI to create a faster, smarter, and more effective operating model that gives our teams-and our customers, a competitive advantage.

Key Responsibilities

Act as the primary hub across Sales, Marketing, CS, and Product to ensure a unified GTM strategy and consistent messaging

Distill technical product releases into clear, actionable materials and build the AI workflows that keep them current, distributed, and effective without manual intervention

Own the lifecycle of all external and internal enablement collateral, keeping it current and effective

Design and lead training sessions that build product fluency and sales excellence across GTM teams

Build and maintain the internal Knowledge Base as the organization's single source of truth and design the automation layer that keeps it updated, surfaced, and useful without anyone manually maintaining it

Partner with Marketing to co-create messaging that moves beyond features to focus on outcomes

Build intelligent systems that automatically capture, organize, and surface institutional knowledge as the company scales

Identify manual, repetitive, or broken processes across GTM and redesign them as AI powered workflows

Build and deploy automations where AI owns the full loop generation, personalization, distribution, and measurement"

Improve customer onboarding, adoption, and retention through automation and personalization

Evaluate emerging AI tools and rapidly prototype new use cases with real business impact

Measure results through dashboards, experimentation, and ROI analysis, making the case for what to build next

Requirements:

What We're Looking For

GTM fluency: You deeply understand how Sales, Marketing, and CS work, and what they need to execute well

AI Native: You use AI tools daily, have built workflows that run without you, and can show us what they do

Builder mindset: You're energized by the ability to build. You don't wait for a system to exist, you create it

Systems thinker: You see process gaps as automation opportunities and can design solutions that scale

Expert communicator: You can simplify complex information for any audience, from a sales rep to a C-suite executive

Executes independently: Strong ownership, project management discipline, and ability to drive initiatives from idea to completion

B2B Startup or early stage company experience, ideally at a company with a strong product and a maturing GTM function

Familiarity with customer lifecycle management, onboarding, or customer operations

You evaluate whether a process requires human judgment before determining ownership

Sensi.AI celebrates diversity and upholds equal opportunity in our hiring practices. Our approach fosters an inclusive environment that sparks innovation and reflects the vibrant communities we serve. All persons shall have the opportunity to be considered for employment without regard to any characteristic protected by applicable federal, state, or local laws and ordinances.