Senior Manager, Sales, Strategic Analytics and Insights

Company Description

At NIQ, we are committed to helping clients grow by delivering a deep understanding of consumer behavior through advanced data, analytics, and technology. Our Strategic Analytics & Insights (SA&I) team plays a critical role in translating data into actionable insights that drive business impact.

As a Sales Manager within the Japan SA&I team, you will be responsible for driving revenue growth and expanding NIQ’s analytics and consulting business in the Japanese market. You will work closely with manufacturers, retailers, and service providers to deliver data-driven solutions that address complex business challenges.

This is a high-impact, client-facing commercial role requiring a strong combination of sales excellence, consultative thinking, and analytics understanding.

Job Description

Own and drive end-to-end sales activities, including pipeline development, client acquisition, and account growth

Identify new business opportunities and proactively engage key clients to NIQ’s presence in assigned industries

Lead consultative sales engagements, understanding client needs and positioning data-driven solutions and research services

Develop and deliver compelling proposals in collaboration with internal analytics and delivery teams

Build and manage long-term client relationships, ensuring repeat business and upsell opportunities

Achieve and exceed annual revenue targets and sales KPIs, ensuring sustainable business growth

Collaborate cross-functionally with product, analytics, and operations teams to ensure successful project execution and client satisfaction

Leverage NIQ’s full portfolio (quantitative/qualitative research, analytics solutions, and data assets) to deliver value-driven insights to clients

Qualifications

8+ years of experience in B2B sales, business development, or account management

Proven track record of driving revenue growth and closing complex deals

Experience in analytics, consulting, market research, SaaS, or data-driven industries preferred

Strong understanding of Japanese market dynamics and client expectations

Demonstrated ability in consultative selling and stakeholder management (multiple decision-makers)

Ability to translate data and insights into business value propositions

Excellent communication and presentation skills in a client-facing environment

Highly proactive, result-driven, and adaptable in a fast-paced environment

Preferred

Experience selling data, insights, research, or analytics solutions

Existing network across FMCG, retail, or related industries

Experience working in global or matrix organizations

Business-level English proficiency

Additional Information

Our Benefits

Flexible working environment

Volunteer time off

LinkedIn Learning

Employee-Assistance-Program (EAP)

NIQ may utilize artificial intelligence (AI) tools at various stages of the recruitment process, including résumé screening, candidate assessments, interview scheduling, job matching, communication support, and certain administrative tasks that help streamline workflows. These tools are intended to improve efficiency and support fair and consistent evaluation based on job-related criteria. All use of AI is governed by NIQ’s principles of fairness, transparency, human oversight, and inclusion. Final hiring decisions are made exclusively by humans. NIQ regularly reviews its AI tools to help mitigate bias and ensure compliance with applicable laws and regulations. If you have questions, require accommodations, or wish to request human review were permitted by law, please contact your local HR representative. For more information, please visit NIQ’s AI Safety Policies and Guiding Principles: https://www.nielseniq.com/global/en/ai-safety-policies.

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™. NIQ is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population.

For more information, visit NIQ.com

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Our commitment to Diversity, Equity, and Inclusion

At NIQ, we are steadfast in our commitment to fostering an inclusive workplace that mirrors the rich diversity of the communities and markets we serve. We believe that embracing a wide range of perspectives drives innovation and excellence. All employment decisions at NIQ are made without regard to race, color, religion, sex (including pregnancy, sexual orientation, or gender identity), national origin, age, disability, genetic information, marital status, veteran status, or any other characteristic protected by applicable laws. We invite individuals who share our dedication to inclusivity and equity to join us in making a meaningful impact. To learn more about our ongoing efforts in diversity and inclusion, please visit the https://nielseniq.com/global/en/news-center/diversity-inclusion