Website Designer
Skills
About the role
Job Title: Website Designer
Position Type: Full-Time, Remote
Working Hours: U.S. Client Business Hours (with flexibility for project deadlines and client reviews)
About the Role
Our client is seeking a Website Designer to create modern, responsive, and conversion-focused websites that blend strong visual design with usability and performance. This role requires both creative design expertise and hands-on CMS implementation skills.
The Website Designer will develop wireframes, create high-fidelity mockups, build pages within CMS platforms, customize styling with HTML/CSS, and ensure websites are optimized for speed, SEO, accessibility, and user experience.
This role is ideal for someone who combines strong visual storytelling with technical execution and enjoys building websites that are both beautiful and high-performing.
ResponsibilitiesWebsite Design & User Experience
Create wireframes, mockups, and high-fidelity website designs in Figma, Adobe XD, or Sketch
Translate brand direction and business goals into responsive, user-friendly website layouts
Design websites optimized for usability, engagement, and conversion performance
Maintain visual consistency across pages, landing pages, and digital assets
CMS Development & Customization
Build, update, and maintain websites using platforms such as WordPress, Webflow, Squarespace, or Shopify
Customize templates and themes using HTML, CSS, and light JavaScript
Manage plugins, integrations, widgets, forms, and third-party tools
Ensure websites remain scalable, organized, and easy to maintain
Website Optimization & SEO
Optimize websites for speed, accessibility, responsiveness, and SEO best practices
Implement proper metadata, heading structures, alt text, schema markup, and internal linking
Run performance audits using Google PageSpeed Insights, GTmetrix, Lighthouse, or similar tools
Improve Core Web Vitals and mobile responsiveness across devices
Testing & Quality Assurance
Test websites across browsers, screen sizes, and devices to ensure flawless functionality
Troubleshoot formatting issues, plugin conflicts, responsiveness problems, and broken functionality
Ensure websites maintain high performance and visual consistency post-launch
Collaboration & Feedback
Collaborate with marketing, content, and development teams to align websites with campaigns and business objectives
Communicate design decisions clearly and professionally across teams
File Management & Website Maintenance
Keep website files, assets, and design systems organized and up to date
Ensure CMS platforms, plugins, and integrations remain updated and secure
Maintain backups, revisions, and organized documentation for future updates
What Makes You a Perfect Fit
Strong design eye paired with technical website implementation skills
Able to balance aesthetics, usability, performance, and SEO
Organized, detail-oriented, and methodical in testing and revisions
Collaborative communicator comfortable working across marketing, design, and development teams
Passionate about creating visually engaging and high-performing digital experiences
Required Experience & Skills
2+ years of professional website design experience
Proficiency with Figma, Adobe XD, Sketch, or similar design tools
Experience building and customizing websites on WordPress, Webflow, Squarespace, or Shopify
Strong knowledge of HTML and CSS
Understanding of responsive design principles and modern UX/UI standards
Experience optimizing websites for SEO, speed, and mobile responsiveness
Preferred Experience & Skills
Experience designing for e-commerce websites (Shopify, WooCommerce)
Basic JavaScript or front-end development knowledge
Familiarity with Google Analytics, Google Tag Manager, and SEO optimization workflows
Experience supporting B2B SaaS, marketing agencies, or e-commerce brands
Understanding of conversion-focused landing page design and user behavior optimization
What Does a Typical Day Look Like?
A Website Designer’s day revolves around turning design concepts into functional, optimized digital experiences. You will:
Design layouts, prototypes, and landing pages aligned with brand and user experience goals
Build and customize websites within CMS platforms using HTML/CSS enhancements
Run performance, responsiveness, and SEO audits to improve speed and visibility
Test websites across browsers and devices to ensure flawless experiences
Collaborate with marketing and content teams on campaigns, landing pages, and site updates
Maintain website security, plugins, and ongoing design consistency
In essence: you ensure websites are visually engaging, responsive, optimized, and aligned with business objectives.
Key Metrics for Success (KPIs)
On-time delivery of website builds, revisions, and updates
Page load speeds optimized to Interview Process
Initial Phone Screen
Video Interview with Pavago Recruiter
Portfolio Review + Practical Task (e.g., design and implement a landing page in WordPress or Webflow)
Client Interview
Offer & Background Verification
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Questions about this role
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