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Manager, Franchisee Sourcing, Firehouse Subs, Canada & US

Firehouse Subs

Toronto, CAonsite$105k-$125k/yrPosted Jun 1, 2026

Skills

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About the role

Ready to make your next big professional move? Join us on our journey to achieve our big dream of building the most loved restaurant brands in the world.

Restaurant Brands International Inc. is one of the world's largest quick service restaurant companies with nearly $45 billion in annual system-wide sales and over 32,000 restaurants in more than 120 countries and territories.

RBI owns four of the world's most prominent and iconic quick service restaurant brands – TIM HORTONS®, BURGER KING®, POPEYES®, and FIREHOUSE SUBS®. These independently operated brands have been serving their respective guests, franchisees and communities for decades. Through its Restaurant Brands for Good framework, RBI is improving sustainable outcomes related to its food, the planet, and people and communities.

RBI is committed to growing the TIM HORTONS®, BURGER KING®, POPEYES® and FIREHOUSE SUBS® brands by leveraging their respective core values, employee and franchisee relationships, and long track records of community support. Each brand benefits from the global scale and shared best practices that come from ownership by Restaurant Brands International Inc.

Job Summary: The Manager, Franchisee Sourcing is responsible for identifying prospective franchisees to drive growth and profitability for the organization. This role involves developing, implementing, and measuring strategic marketing and lead generation plans, building and maintaining relationships with key stakeholders, and leading initiatives to the company's restaurant footprint.

RBI follows a 5 day, in-office work schedule to support collaboration. Candidates should be comfortable working onsite 5 days per week out of our office in Toronto, ON.

Roles & Responsibilities:

Attract the highest quality prospective franchisees, marketing the opportunity externally through new ‘grass roots’ recruiting sourcing paths, conferences, and other partnerships with third parties to help attract best-in-class operators.

Identify and evaluate potential business opportunities, including market research and competitive analysis.

Build and maintain strong relationships with clients, partners, and industry stakeholders.

Lead negotiations and contract discussions with third party agencies, advertising vendors, and content creation vendors.

Collaborate with cross-functional teams to ensure alignment and successful execution of business development initiatives.

Monitor and report on industry trends, market conditions, and competitor activities.

Prepare and present lead generation, lead conversion, and sales funnel reports to senior management regularly.

Abide by all state or provincial, federal, and local laws pertaining to franchise sales & disclosure information

3 to 5 travel trips per year depending on business demand for conferences and other boots-on-the-ground recruiting efforts

Skills & Qualifications:

Growth and entrepreneurial mindset with a great attitude and personality willing to roll-up his or her sleeves, be a team player, and adapt to varying and challenging demands of a dynamic business with a small team.

Bachelor's degree

Proven experience in marketing, analytics, event planning, project management or a related role

Strong understanding of market dynamics, industry trends, and competitive landscape.

Excellent organizational, project management, written and oral communication skills.

Ability to think strategically and independently while developing innovative data solutions and creative lead generation campaigns

Proficiency in Microsoft Office Suite, Salesforce or other CRM, Tableau, and Google Analytics. Knowledgeable in Artificial Intelligence.

Excel and financial modeling

Honesty, high integrity, personal accountability and a passion for the success of the brand, the team, and personal career growth

Base salary range of $105,000 – $125,000 CAD. Base salary for this position may vary based on relevant factors such as experience, education, location, and skills.

This position is eligible to participate in the Company’s annual discretionary bonus plan, subject to the terms and conditions of the incentive program, based on individual and company performance metrics. This position may also be eligible for additional compensation in the form of equity grants pursuant to the Company’s long-term incentive plan.

This posting is for an existing vacancy.

#firehousesubs

Benefits at all of our global offices are focused on physical, mental and financial wellness. We offer unique and progressive benefits, including a comprehensive global paid parental leave program that supports employees as they their families, free telemedicine and mental wellness support.

Compensation

This Other role pays $105k-$125k/yr. Within typical range for other roles in Canada.

Questions about this role

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