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Portfolio & Business Development Manager

Breakthru Beverage Group

Toronto, CAonsite$75k-$90k/yrPosted Jun 2, 2026

About the role

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Time Type:

Full time

Job Family Group:

Sales

Job Description Summary:

Breakthru Beverage Canada (BBC) is the leading Sales Broker in the Canadian marketplace representing suppliers such as Diageo, Brown-Forman, Pump House and Lucas Bols. At BBC, we put a premium on building a strong team culture and we measure success through the daily practice of our Breakthru values. With this foundation in place, we continue to evolve and grow our business using the most effective sales tools to give our people and brands the best opportunity to win in all channels.

This role will be at the heart of collaborating with suppliers and key internal and external stakeholders to create and execute plans and promotions that lead to market share growth.

Job Description:

BBC Associates This role can be performed from any Breakthru Beverage Office Location within Canada.

Key Responsibilities:

Planning

Develop & execute annual brand plans for each supplier

Collaborate with Key Account Team to develop programming, and incorporating all inputs from key internal stakeholders

Develop national and regional promotional and pricing plans in collaboration with the pricing team

Develop an effective A&P strategy and manage budgets accordingly

Develop and launch yearly Brand Plans internally with all regional sales & Trade Development team; Annual priorities, trade plans, forecasts, A&P, key dates, POS Development

Build and maintain calendar of business reviews for key portfolio partners

Build innovation launch plans, incorporating workback of pitch dates, initial order quantities, packaging requirements, product positioning, sell sheets, specs & pricing

Manage schedules for supplier market visits

Perform custom data analysis as needed to uncover insights and opportunities related to category positioning, category trend analysis, competitive programming

Collaborate with Trade Development and Regional Leadership to capture feedback and input of Apex portfolio programming

Marketing/PR

Act as key point for Press outreach, proactively engaging for new vintage releases and innovation products

Manage development and acquisition of all marketing collateral: POS, Sales Tools, Creative Assets

Lead coordination of Trade Shows and Events

Manage Breakthru Beverage Apex Portfolio Social Media Calendar

Lead BBG Canada e-commerce initiatives

Curate and build segmented email lists, and execute custom e-mail marketing campaigns

Create Sell Sheets as needed

Lead Brand development initiatives where appropriate, working with supplier creative teams to source assets

Onboarding/Launch Support

Own the onboarding of new suppliers from start to finish

Act as Apex portfolio brand ambassador as needed at internal and external events

Required Skills/Experience

3-5 years of Sales and/or Marketing experience (preference given to beverage alcohol)

Undergraduate degree in Business or similar

Bilingual (French & English) Preferred

Exceptional Project Management Skills

Strong Interpersonal/Influencing Skills

Customer oriented and results motivated

Category Management Fundaments & Commercial Execution Focused

Ability to work under pressure

Ability to master trade rules of government monopolies and all markets in Canada

Physical Demands of Job:

Frequent hand motion to perform various duties

Carrying and lifting 45-65 pounds

Sitting for periods at desk or workstation

Immediate reaching to perform various duties

Overhead reaching to perform various duties

Standing and walking for periods of time to perform various duties

Squatting or bending to perform various duties as assigned

Salary and Benefits Statement:

Salary: $75,000 - $90,000

Corporate Bonus

Cellphone + Internet Reimbursement

Corporate Paid Benefits

Pension Plan

This posting is for a newly created position

Breakthru Beverage Canada is committed to providing equal opportunity and accessibility in its recruitment process. If you are selected for further consideration and require accommodation to participate in this recruitment process, please advise your Talent Acquisition Representative.

Compensation

This Sales role pays $75k-$90k/yr. Within typical range for sales roles in Canada.

Questions about this role

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