EMEA Event Manager (m/w/d)

The EMEA Event Manager (m/w/d) plays a key role in planning, shaping and delivering high-impact brand and customer experiences across Dematic’s EMEA event ecosystem. Working at the intersection of event management, brand activation, campaign execution and customer engagement, this role ensures that Dematic’s business-critical events, trade fairs, webinars and customer-facing formats create measurable value across the Customer Journey.

Reporting into the regional/global marketing organization, you will work closely with Field Marketing Managers, Commercial teams, Global Brand, Content, Creative, Digital, Product, Solutions and Lifecycle Services teams, as well as the global Event Manager network and the wider KION Event Manager Community including Linde, STILL and KION Group.

You will be responsible for leading EMEA Tier 1 events and business-critical fairs — including key formats such as LogiMAT — from strategic planning and creative concept development through to execution, stakeholder coordination, budget control, lead handling and post-event reporting. The role combines strong project management with creative and experiential thinking, ensuring that every event is not only well executed, but also acts as a high-quality brand and lead magnet for Dematic.

In addition to physical events, this role also supports the planning and delivery of digital Tier 1 events, webinars and virtual customer engagements across EMEA, working closely with Field Marketing Managers to ensure campaign alignment, customer relevance and consistent brand execution across physical and digital touchpoints.

This role is ideal for a highly organized, collaborative and proactive event professional with strong stakeholder management skills, experience in corporate trade fairs, and the ability to turn complex solutions into engaging, scalable and reusable event and showcase concepts.

Note:

On an interim basis, this role reports to the Global Brand Communications & Experiential Lead.

We offer:

Benefits of an International MDax Group (KION Group)

Plenty of room for creativity in a rapidly growing company

Flexible and mobile working

Individual support and development

Employee discounts

Tasks and Qualifications:

Tasks:

Lead EMEA Tier 1 Events and Business-Critical Fairs

Plan, coordinate and execute major EMEA trade fairs, customer events and business-critical event formats, including flagship events such as LogiMAT , ensuring strong brand presence, operational excellence and measurable customer impact.

Develop EMEA Event Plans and Campaign Activations

Support the development and implementation of annual EMEA event plans and event-related campaign activations, aligned with business objectives , regional priorities and global brand strategy.

Create High-Quality Lead and Brand Magnets

Ensure events are designed to attract, engage and convert the right audiences by combining customer-centric storytelling, strong brand experiences, relevant solution showcases and clear lead-generation pathways.

Drive Experiential and Technical Showcase Concepts

Develop innovative event, booth and showcase concepts that bring Dematic’s solutions, software, services and customer value to life. Focus on scalable and reusable formats that can be adapted across other EMEA events and regional activations.

Partner with Field Marketing Managers Across EMEA

Work closely with EMEA Field Marketing Managers to creatively prepare, coordinate and execute digital and physical event campaigns, including local fairs, webinars, customer engagements and regional event formats.

Own Event Project Management from Concept to Execution

Lead event planning with clear project structures, timelines, milestones, stakeholder responsibilities and execution plans. Ensure all workstreams are managed proactively, transparently and with strong attention to detail.

Manage Stakeholders, Training and Cross-Functional Alignment

Act as a central coordination point for internal stakeholders, agencies, suppliers, Field Marketing Managers and commercial teams. Provide guidance, training and best-practice sharing to support consistent, high-quality event execution across EMEA . Run regular steering meetings with internal and external stakeholders, produce concise status updates and dashboards for senior stakeholders, and proactively escalate risks and issues with recommended mitigations and owner assignments

Coordinate with Global and KION Event Networks

Collaborate with the global Dematic Event Manager network and the KION Event Manager Community, including Linde, STILL and KION Group, to align standards, share learnings and identify opportunities for scalable event concepts.

Manage Event Budgets and Supplier Relationships

Create, manage and track event budgets, including forecasts, actuals , invoice and cost control. Manage supplier relationships, support procurement processes and negotiate contracts to ensure cost-effective and high-quality delivery.

Oversee Event Logistics and Lifecycle Delivery

Coordinate pre-event logistics , shipping, customs, booth materials, mechanical or technical showcases, build-up, breakdown and on-site delivery across EMEA locations.

Lead Digital, Webinar and Virtual Event Formats

Support the planning and execution of webinars, virtual events and digital customer engagement formats, ensuring strong messaging, smooth delivery, lead capture and brand consistency.

Manage Post-Event Reporting and Lead Handling

Oversee post-event reporting, event insights, lead uploads and performance documentation. Ensure leads are accurately captured, uploaded into CRM or designated systems and connected to follow-up processes.

Support Event Programmes and Executive Moments

Coordinate wider event programmes such as press conferences, product launches, customer evening events, speaker sessions, executive meetings and partner activations, working closely with local and global teams where required .

Qualifications:

Skills Required :

Bachelor’s degree or equivalent experience in Marketing, Communications, Event Management, Business, Digital Design or a related field

5+ years of experience in B2B event management in EMEA , preferably across international or EMEA markets

Proven ability to manage budgets of € 100 - 800K+, build and run detailed project plans, and ensure timely stakeholder communications. Candidates must provide references from recent event projects.

Experience in corporate trade fairs, business-critical fairs, customer events and complex stakeholder environments

Strong project management skills with the ability to manage timelines, budgets, suppliers, milestones and multiple workstreams under pressure

Experience in campaign-related event planning, including digital events, webinars or virtual customer engagement formats

Strong stakeholder management skills and ability to work across regional, global and cross-functional teams

Experience working with Field Marketing, Commercial, Brand, Content, Creative, Product or Solutions teams

Strong organizational skills, attention to detail and structured way of working

Creative mindset with a strong eye for brand alignment, customer experience and visual event quality

Experience in experiential concept development, technical showcases or reusable booth/showcase formats is a strong plus

Experience with event logistics , booth build-up and breakdown, shipping, customs or technical materials across Europe is beneficial

Confident communicator with the ability to guide, train and align stakeholders

Strong supplier and agency management skills, including briefing, coordination and contract negotiation

Budget management experience, including forecast tracking, actuals reporting and cost control

Fluent English required

German language skills are a strong advantage

Willingness to travel regularly across EMEA for events, planning meetings and on-site delivery

Why this role matters:

You are here to create event experiences that do more than fill a booth or manage a calendar. You help turn Dematic’s most important customer-facing moments into powerful platforms for trust, engagement and growth.

Whether at a flagship trade fair like LogiMAT , a regional customer event, a technical showcase, a webinar or a virtual experience, your work helps customers understand what Dematic can enable for their operation — with clarity, confidence and relevance.

This role connects strategy with execution, brand with business impact, and people with experiences that make complex solutions easier to understand. By building strong event concepts, aligned stakeholder networks and scalable showcase formats, you help create consistent, high-quality experiences across EMEA that strengthen Dematic’s brand and support commercial success.

If you are …

A strong project manager who knows how to bring complex event plans to life

A natural networker who can align stakeholders across countries, teams and functions

Experienced in corporate trade fairs, B2B events and customer-facing formats

Creative enough to shape compelling event concepts, but structured enough to deliver them flawlessly

Confident working with Field Marketing, Commercial, Brand, Creative, Digital and technical teams

Excited by the idea of turning events into high-quality lead and brand magnets

Comfortable managing budgets, suppliers, timelines and on-site delivery

Motivated by customer experience, brand impact and operational excellence

…then this role gives you the opportunity to shape how Dematic shows up across EMEA — physically, digitally and experientially.