Sales Manager / Account Executive – RetailSarasota, FL

Sales Manager / Account Executive – Retail

Position Summary

We are seeking a highly driven Sales Manager / Account Executive with exhibitor and tradeshow experience and the proven ability to grow revenue within retail accounts. The ideal candidate is competitive, execution-focused, and motivated by winning business.

This role is responsible for driving aggressive top-line growth, expanding market share, and building proactive, high-impact buyer relationships through disciplined outreach and account management, while ensuring order accuracy to support flawless fulfillment.

Applicant should be energized by getting the order, expanding accounts and delivering measurable revenue growth.

Key Responsibilities

Drive a minimum of 30% annual top-line revenue growth across assigned retail accounts

Actively grow and protect market share through account expansion, reorder optimization, and new product placement

Maintain direct, proactive monthly contact with buyers, with a strong preference for scheduled video (Zoom) meetings

Track, analyze, and anticipate buyer purchasing patterns, seasonal trends, and reorder cycles to drive incremental volume

Proactively identify reorder opportunities, missed sales, incremental volume, and new account growth before the buyer asks

Lead structured monthly account reviews focused on performance, opportunities, and next actions

Execute disciplined, persistent follow-up to move opportunities to close — no stalled conversations

Ask for and close orders with confidence, urgency, and accountability

Manage accounts with a growth mindset, not a maintenance mentality

Ensure all orders are accurate, complete, and clearly documented prior to submission to operations

Verify pricing, quantities, item details, ship dates, and customer-specific requirements to prevent fulfillment errors

Maintain accurate CRM records documenting buyer behavior, timing, preferences, and next steps

Collaborate internally to ensure accurate forecasting, execution, and customer satisfaction

Travel to tradeshows and set up and represent exhibits (approximately 6 times per year)

Occasional travel to customers’ locations

Required Qualifications

Minimum 5 years of experience selling comparable products into retail environments

Demonstrated track record of measurable revenue growth within existing accounts

Strong experience working directly with retail buyers and decision-makers

Proven ability to drive reorders, accounts, and close business through consistent follow-up

Comfortable owning revenue goals and being directly accountable for results

Exhibitor / tradeshow experience

Marketing experience

Ability to travel and make customer visits as needed

Preferred Skills & Attributes (What We’re Looking For)

A hunter-minded account manager who stays in front of buyers

Someone who plans customer touches and does not wait for inbound orders

Strong attention to detail with a clear understanding that sales accuracy directly impacts customer satisfaction and profitability

Ability to read buying patterns and translate data into action

Strong follow-up discipline — you do what you say you’ll do, when you say you’ll do it

High sense of urgency, competitive drive, and ownership mentality

Aggressive but professional follow-up skills

Strong communication skills, particularly in video and live customer interactions

Self-directed, organized, and thrives in a performance-based, growth-focused environment

Performance Expectations

Achieve 30% or greater revenue growth within the first 12 months

Establish and maintain consistent monthly buyer touchpoints across all assigned accounts

Demonstrate measurable account expansion, improved reorder frequency, and SKU penetration

Maintain accurate pipeline visibility, CRM hygiene, and forecasting

Maintain a high order accuracy rate, minimizing fulfillment errors, chargebacks, and rework

Buyers view you as a trusted, proactive partner — not an order taker

Marketing Resources & Support

Dedicated marketing budget to support account growth, product launches, and trade show initiatives

Access to marketing collateral, digital assets, and sales tools to support buyer presentations and outreach

Collaboration with internal marketing team on product positioning, promotions, and account-specific initiatives

Support for new product introductions, seasonal launches, and key retail resets

Ability to request custom presentations, product assortments, and marketing materials aligned with buyer needs

Tradeshow and exhibitor support including booth materials, samples, and promotional planning

Internal Team & Operational Support

Close collaboration with operations, fulfillment, and customer service teams to ensure accurate order execution

Structured internal processes to support clean handoffs, forecasting, and fulfillment accuracy

Administrative and systems support (CRM, reporting, order processing) to allow sales to focus on growth and closing business

Clear internal escalation paths to quickly resolve pricing, logistics, or customer issues

Leadership support focused on removing obstacles and enabling sales performance

Compensation & Benefits

Competitive base salary plus performance-based incentive compensation

Benefits package commensurate with experience

Why Join Us

This is a growth-critical role for a candidate who wants ownership, accountability, and the opportunity to materially impact the business. Success in this position is clearly defined, measured, and rewarded.

Pay: $70,000.00 - $125,000.00 per year

Benefits:

Health insurance

Paid time off

Experience:

B2B sales: 5 years (Preferred)

Location:

Sarasota, FL 34234 (Required)

Willingness to travel:

25% (Preferred)

Work Location: In person