Marketing Manager, Categories
Skills
About the role
Who are we?
Organika is a premium natural health company based in Vancouver, BC, Canada. We have been obsessed with helping people live healthier for over 35 years now! As trendsetters in the health industry, we strongly believe everyone should have accessibility to natural wellness solutions. If you are inspired by purpose, wellness, and making a meaningful impact, we’d love to meet you.
About the Role
We are looking for a Marketing Manager, Categories to join our growing team here at Organika. As Category Manager, you will help grow a portfolio of products by turning category strategy into strong in-market execution. Working closely with the Director of Category and cross-functional partners, you will lead launches, build trade programs, and use data-driven insights to drive revenue, profitability, and brand growth across key channels.
What You'll Be Doing
Execute category strategy and assortment priorities to drive growth, share, and profitability.
Own channel-specific go-to-market plans for launches and campaigns, including post-launch reviews.
Evaluate launch and trade performance through post-mortems and apply learnings to future plans.
Build and manage trade calendars, programs, budgets, and sales tools across key channels.
Track category revenue, P&L, trade spend, and ROI, and flag risks with clear recommendations.
Partner with Sales on customer plans, sell-in materials, and trade execution, while aligning cross-functional teams to deliver on time.
Monitor category, pricing, and competitive performance to identify opportunities, threats, and actions.
What You Bring
Post-secondary education in a related field (ie business, marketing, etc)
Experience in category management, brand management, trade marketing, or a related CPG role.
Strong commercial acumen with the ability to manage performance, budgets, and ROI.
Confidence leading cross-functional projects and collaborating with Sales and Marketing teams.
Analytical mindset with the ability to translate data into actionable recommendations.
Highly organized, proactive, and comfortable managing multiple priorities in a fast-paced environment.
Excellent communication skills and a hands-on, solutions-oriented approach.
Costco cadence and rotation windows
Amazon search, conversion, and promotional mechanics
FDM shelf dynamics, promo calendars, and in-store activation levers
Why work for Organika?
Working with us means you will belong to a team of driven individuals who thrive in a versatile and ever-changing environment. We are on a journey to achieve our vision of being the #1 guide for natural health in Canada and we are looking for individuals who are genuinely excited about this!
Certified as a Great place to Work® and a Diversity Equity Inclusion Workplace™ we are serious about providing an environment that supports happy, healthy, and hungry individuals achieve their personal and professional dreams. With over 70% of our team holding nationalities outside of Canada, and the ability to speak over 25 different languages, we are a team that welcomes everyone.
Aside from being a part of a globally recognized brand, we offer some great benefits and perks such as: access to an on-site RHN, yoga, guided mediation, professional development allowance, fitness reimbursements, mat-leave top-up, regular social events, product discounts... just to name a few.
If this sounds like a journey you’d like to be a part of, please submit your resume and short note about why you are excited about this opportunity today! While we may not be able to respond to everyone individually, please know that we truly appreciate the time and effort you put into your application, and we will be in touch with only those successfully selected for next steps.
Questions about this role
How do I apply to this Marketing Manager, Categories role at Organika Health Products Inc?
Click "Apply with AI Applyd" above. We auto-fill the application from your resume and answer screening questions in seconds. No copy and paste, no juggling tabs.
What's the typical salary for Marketing in Canada?
Compensation for Marketing roles in Canada varies widely by seniority, employer size, and remote vs onsite arrangement. Check the salary range on this listing when published, or browse our Marketing hub for Canada medians across recent openings.
How fast does AI Applyd auto-apply?
Most applications complete in under 90 seconds. You can track the status in your dashboard and watch the screenshot proof land the moment the application submits.
What ATS does Organika Health Products Inc use?
AI Applyd supports Greenhouse, Lever, Ashby, Workday, iCIMS, SmartRecruiters, LinkedIn Easy Apply, and most other ATS platforms. If we can submit through the platform, we do.
Want AI Applyd to auto-apply to roles like this?
We tailor your resume per posting, fill the forms, and track replies for you.