Assistant Store Manager
At a glance
Why this role might suit you
The role provides leadership experience, opportunities to drive sales and brand awareness, and hands‑on involvement in optical retail operations within a reputable retailer.
Skills
About the role
About the Role
As an Assistant Store Manager at M&S Opticians, you will play a key role in ensuring the smooth operation of the Optical and Hearing businesses while delivering exceptional customer care. Supporting the Store Manager, you will oversee daily operations, drive sales performance, and enhance customer experience. With a focus on leadership, business development, and financial management, you will help grow the business and ensure its continued success.
Key Responsibilities
Be able to deputise in the absence of the Opticians Manager
Lead, motivate, and manage a team on a daily basis
Drive sales performance while maintaining excellent customer service standards
Promote M&S Opticians throughout the store to increase awareness and appointments
Conduct training and performance reviews for sales advisors
Ensure a seamless and professional customer journey, addressing enquiries and concerns
Manage store KPIs, ensuring profitability and business growth
Drive brand awareness through in-store marketing activities
Assist or carry out any additional tasks as required
About You
You are a motivated and organised leader with experience in optical retail, looking to take the next step in your career. With strong leadership and communication skills, you excel at inspiring teams, delivering outstanding customer care, and driving business growth. Your commercial awareness, and passion for customer care make you a valuable asset to the team.
Key Requirements
Proven experience in an optical retail role, preferably as a supervisor or team leader
Strong leadership and team management skills
Professional and customer focused approach to customer service
Excellent communication and interpersonal abilities
Understanding of practice operations, industry regulations, and business development
Questions about this role
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