GoHighLevel Marketing Operations Specialist
About the role
GoHighLevel Marketing Operations Specialist (GoHighLevel + Social Media + Executive Operations) – Remote | PST Hours
Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours (PST Required)
About the Role
We’re hiring a highly organized and execution-focused GoHighLevel Marketing Operations Specialist to support marketing execution, executive operations, CRM workflows, content coordination, and community management for a fast-growing entrepreneurial business.
This is not a strategy-only marketing role.
This is a hands-on execution role for someone who:
Thrives in fast-moving startup environments
Loves systems, structure, and organization
Takes ownership of follow-through
Can manage multiple workflows without things slipping through the cracks
You will play a critical role in keeping:
Marketing campaigns
Social media content
CRM systems
Onboarding workflows
Communication pipelines
Community operations
Executive coordination
running smoothly every day.
What You’ll OwnExecutive & Operational Coordination
Manage scheduling, calendar coordination, and administrative workflows
Organize operational trackers and internal systems
Support leadership with communication and day-to-day execution
Maintain structured documentation, files, and process organization
Identify workflow gaps and proactively improve operational efficiency
Social Media & Marketing Execution
Create, schedule, and publish content across:
Online communities
Manage:
Comments
Direct messages
Community engagement
Social interactions
Track engagement metrics and maintain reporting dashboards
Support campaign launches and promotional initiatives
GoHighLevel CRM & Email Marketing
Build and manage workflows inside GoHighLevel
Create and optimize:
Automations
Nurture sequences
Email campaigns
Follow-up systems
Maintain clean CRM records and accurate pipeline management
Ensure all lead and participant communication is handled on time
Content & Program Support
Edit short-form videos and marketing clips using:
Veed
Opus Clips
Canva
Similar editing tools
Format:
Guides
Workbooks
Scripts
Cheat sheets
Digital resources
Ensure brand consistency across all content and materials
Community & Membership Administration
Support participant onboarding and communication
Organize and maintain digital program materials
Track member progress and updates
Troubleshoot minor platform or account issues
Ensure a smooth participant experience throughout programs
Research & Lead Generation
Research Ideal Client Profiles (ICPs)
Build prospect lists and outreach databases
Support lead generation campaigns and outreach execution
Compile reports and research findings for leadership
Administrative & Communication Support
Maintain organized inbox management and communication systems
Prioritize urgent requests and ensure proper follow-through
Keep shared files, folders, and workflows clean and accessible
Support day-to-day business operations and coordination
What Makes You a Strong Fit
You are highly execution-oriented and reliable
You naturally create structure and organization
You communicate clearly and professionally
You thrive in startup environments where priorities move quickly
You take ownership instead of waiting for instructions
You are proactive, detail-oriented, and operationally strong
You enjoy balancing operations, marketing, and coordination work
Required Experience & Skills
Experience in:
Executive Assistant
Marketing Coordinator
Operations Support
Virtual Assistant
Marketing Operations roles
Experience supporting:
Founders
Coaches
Startups
Entrepreneurial businesses
Strong experience with:
GoHighLevel
CRM systems
Marketing automations
High proficiency in:
Google Workspace
Google Sheets
Google Calendar
Google Drive
Experience with:
Canva
Veed
Opus Clips
Short-form editing tools
Strong understanding of:
Online community management
Strong written English communication skills
Excellent multitasking and organizational abilities
Ability to work independently with minimal supervision
Nice-to-Have Experience
Experience inside:
Coaching businesses
Agencies
Creator businesses
Membership communities
Familiarity with:
Paid ads
Landing pages
Funnels
Email marketing strategy
Experience using:
Slack
Notion
Airtable
ClickUp
HubSpot
What a Typical Day Looks Like
Schedule and publish social media content
Manage GoHighLevel workflows and email campaigns
Respond to DMs and participant inquiries
Coordinate operational and administrative tasks
Update CRM pipelines and contact records
Edit short-form marketing content
Support onboarding and membership communication
Conduct lead research and organize outreach data
Ensure leadership stays organized and operationally supported
In short:
You are the operational backbone behind marketing execution, CRM systems, communication, and day-to-day coordination.
Key Metrics for Success (KPIs)
Consistent and timely social media publishing
Clean and organized CRM/workflow management
High engagement and responsive communication
Zero missed follow-ups or participant gaps
Well-maintained program materials and systems
Strong operational reliability and execution quality
Why This Role Stands Out
Work directly with entrepreneurial leadership
High ownership and visibility across the business
Blend of:
Marketing
Operations
Executive support
Content coordination
Exposure to modern marketing automation systems
Opportunity to improve and optimize workflows
Remote flexibility in a fast-growing environment
Interview Process
Initial Screening Call
Marketing & Systems-Focused Interview
Practical Task (Content or Workflow Exercise)
Final Interview
Internal Review & Approval
Offer & Onboarding
If you:
Love organization and execution
Enjoy supporting fast-moving businesses
Are comfortable inside GoHighLevel and marketing systems
Thrive balancing operations, content, and communication
This role is a strong fit for highly organized operators who can keep marketing systems, workflows, and day-to-day execution running smoothly in a fast-paced business environment.
Questions about this role
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